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	<title>The Comms Cafe &#187; ibm</title>
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	<description>Two grumpy old communicators and a bottle of merlot</description>
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		<copyright>&#xA9;lee@leehopkins.com </copyright>
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		<itunes:subtitle>Two grumpy old communicators and a bottle of merlot</itunes:subtitle>
		<itunes:summary>Two grumpy old communicators and a bottle of merlot</itunes:summary>
		<itunes:author>lee@leehopkins.com</itunes:author>
		<itunes:category text="Business">
  <itunes:category text="Management &amp; Marketing"/>
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		<itunes:owner>
			<itunes:name>lee@leehopkins.com</itunes:name>
			<itunes:email>lee@leehopkins.com</itunes:email>
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		<itunes:block>No</itunes:block>
		<itunes:explicit>no</itunes:explicit>
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			<title>The Comms Cafe</title>
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		<item>
		<title>GOC 002: On sex with Danish blondes, Twitter and QR Codes</title>
		<link>http://www.commscafe.net/2009/10/19/goc-002-on-sex-with-danish-blondes-twitter-and-qr-codes/</link>
		<comments>http://www.commscafe.net/2009/10/19/goc-002-on-sex-with-danish-blondes-twitter-and-qr-codes/#comments</comments>
		<pubDate>Mon, 19 Oct 2009 09:56:55 +0000</pubDate>
		<dc:creator>Lee Hopkins</dc:creator>
				<category><![CDATA[podcast]]></category>
		<category><![CDATA[#karen26]]></category>
		<category><![CDATA[#twitterbook]]></category>
		<category><![CDATA[#unkaren]]></category>
		<category><![CDATA[@allanjenkins]]></category>
		<category><![CDATA[@leehopkins]]></category>
		<category><![CDATA[adelaide]]></category>
		<category><![CDATA[allan jenkins]]></category>
		<category><![CDATA[australia]]></category>
		<category><![CDATA[business communication]]></category>
		<category><![CDATA[commscafe]]></category>
		<category><![CDATA[david jones]]></category>
		<category><![CDATA[denmark]]></category>
		<category><![CDATA[ibm]]></category>
		<category><![CDATA[karen]]></category>
		<category><![CDATA[lee hopkins]]></category>
		<category><![CDATA[mumbrella]]></category>
		<category><![CDATA[qr]]></category>
		<category><![CDATA[simon crisp]]></category>

		<guid isPermaLink="false">http://www.commscafe.net/?p=41</guid>
		<description><![CDATA[29 minutes and 22 seconds of disarmingly direct business communication conversation]]></description>
			<content:encoded><![CDATA[<p>In this excitement-packed edition of Grumpy Old Communicators you will hear us wax lyrical about such diverse topics as:</p>
<ul>
<li><a href="#karen">Karen</a>, her baby August, and the scandal she’s created (and if you want to know where the idea for Karen came from, check out Australia’s far less raunchy but equally seductive <a href="#witchery">young lady</a> who is looking for her Mr Right and only has his misplaced jacket to go on; the video is below, as is a link to some thoughts by a superb Aussie media commentator &#8212; and no, that’s not Lee, it’s Tim!)</li>
<li><a href="http://www.twitter.com/leehopkins">Twitter</a> follower numbers and a reference to the superb <a style="&quot;border:none" href="http://www.amazon.com/gp/product/0596802811?ie=UTF8&amp;tag=psychange-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=0596802811&quot;&gt;The Twitter Book&lt;/a&gt;&lt;img src=">The Twitter Book</a> by Tim O’Reilly and Sarah Milstein</li>
<li><a href="http://www.leehopkins.net/2009/10/05/bcr053-interview-with-simon-crisp-ibm/">Simon Crisp</a> and <a href="http://www-935.ibm.com/services/au/gbs/bus/html/bcs_centreoptimisation.html">IBM&#8217;s new division</a></li>
<li><a href="http://davejones.ca/">David Jones</a> and his truly excellent <a href="http://davejones.ca/pr-works-archive/2007/1/4/online-pr-tools-squidoo.html">MAIL process</a> for social media engagement</li>
<li><a href="http://en.wikipedia.org/wiki/QR_Code">QR codes</a>, <a href="http://threeminds.organic.com/2009/09/rip_why_we_dont_need_qr_code_c.html">the Three Minds blog</a> and Allan’s <a href="http://www.tohoejgaard.com/">B+B website</a></li>
</ul>
<p>All in all, 29 minutes and 22 seconds of disarmingly direct conversation over a shocking Skype line that makes you wonder if your two intrepid communicators were actually alive at the time, or were communicating via telepathy, a Ouija board and a plump and quite harmless 50-something-year-old landlady by the name of Mrs Scoggins who dabbles in the occult and thinks she’s a channel for ‘those on the other side’.</p>
<h3></h3>
<p>You can, of course, <a href="http://media.libsyn.com/media/leehopkins/goc002.mp3" target="_blank">download the conversation <strong>right now</strong></a> to your audiophonic weapon of choice. Equally, and probably more preferably, you can in addition subscribe to this podcast in iTunes, by copying <a href="http://leehopkins.libsyn.com/rss/commscafe" target="_blank">this here subscribing link</a> and then pasting it into the box that pops up when you click on the ‘Subscribe to Podcast…’ link under the ‘Advanced’ toolbar option (see the image below).</p>
<p><!--<br />
<a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=207353688" mce_href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=207353688">iTunes</a>, wherein you will automatically download each shiny and sparkling conversation as they come off the printing press (how’s that for a mixed metaphor?!)</p>
<p>[** check this, Lee, as they may not have added it to their database yet; in which case change the text to: subscribe in<br />
--></p>
<p align="center"><a href="http://www.leehopkins.com/commscafe/wp-content/uploads/2009/10/image.png"><img style="border-right-width: 0px; display: inline; border-top-width: 0px; border-bottom-width: 0px; border-left-width: 0px" title="A screenshot of how to manually subscribe in iTunes to the Grumpy Old Communicators at the CommsCafe.net podcast" src="http://www.leehopkins.com/commscafe/wp-content/uploads/2009/10/image_thumb.png" border="0" alt="A screenshot of how to manually subscribe in iTunes to the Grumpy Old Communicators at the CommsCafe.net podcast" width="578" height="315" /></a><br />
<span style="font-family: Courier New;">A screenshot of how to subscribe to our podcast manually in iTunes.</span></p>
<p>**************</p>
<p><strong>Videos</strong></p>
<p><a name="karen"><strong>Karen: </strong></a>The <a href="http://www.youtube.com/watch?v=F8Seo5j_mNU">Karen in Denmark</a> video on <a href="http://au.youtube.com/user/LeeHopkins">YouTube</a></p>
<div id="scid:5737277B-5D6D-4f48-ABFC-DD9C333F4C5D:3fe6e307-a158-4864-b1f1-23071f4c40cb" class="wlWriterEditableSmartContent" style="padding-bottom: 0px; margin: 0px; padding-left: 0px; padding-right: 0px; display: inline; float: none; padding-top: 0px">
<div id="7bcfa570-9a69-4401-a1da-40c33fb22bc9" style="margin: 0px; padding: 0px; display: inline;">
<div><a href="http://www.youtube.com/watch?v=F8Seo5j_mNU" target="_new"><img style="border-style: none" src="http://www.leehopkins.com/commscafe/wp-content/uploads/2009/10/videod26755e4cb6d1.jpg" alt="" /></a></div>
</div>
</div>
<p><a name="hitler"><strong>Hitler: </strong></a>The extremely funny (if you like that sort of thing) <a href="http://www.youtube.com/watch?v=IJreXEoJqpk">video of Hitler</a> remonstrating with some colleagues about a long-forgotten night out in Copenhagen and a blonde he picked up at a bar.</p>
<div id="scid:5737277B-5D6D-4f48-ABFC-DD9C333F4C5D:20495426-40f1-4bf8-b606-b470ec7492e3" class="wlWriterEditableSmartContent" style="padding-bottom: 0px; margin: 0px; padding-left: 0px; padding-right: 0px; display: inline; float: none; padding-top: 0px">
<div id="c2912795-0c78-4cb6-9b16-c37b870c9b4c" style="margin: 0px; padding: 0px; display: inline;">
<div><a href="http://www.youtube.com/watch?v=IJreXEoJqpk" target="_new"><img style="border-style: none" src="http://www.leehopkins.com/commscafe/wp-content/uploads/2009/10/video2d0bc4c77f391.jpg" alt="" /></a></div>
</div>
</div>
<p><a name="witchery"><strong>Witchery: </strong></a>The ‘<a href="http://www.youtube.com/watch?v=zQybOsM-7Qw">man in the jacket</a>’ video that got all of Australia talking, a lot of Aussie men wishing they had lost their jacket, and then <a href="http://mumbrella.com.au/naked-publishes-names-of-the-journalists-it-hoaxed-2142">a lot of media people in Australia</a> swearing [and <a href="http://mumbrella.com.au/hitwise-witchery-doubled-traffic-with-hoax-video-2365">here</a>, <a href="http://mumbrella.com.au/exclusive-despite-nakeds-survey-their-witchery-campaign-was-a-social-media-failure-2076">here</a> and <a href="http://mumbrella.com.au/controversial-agency-boss-baxter-departs-naked-2324">here</a>]:</p>
<div id="scid:5737277B-5D6D-4f48-ABFC-DD9C333F4C5D:8a78a96e-c4fa-4771-a17c-2805ea00c35f" class="wlWriterEditableSmartContent" style="padding-bottom: 0px; margin: 0px; padding-left: 0px; padding-right: 0px; display: inline; float: none; padding-top: 0px">
<div id="7c2ad9f3-72ad-4c2f-8d14-286a7886cd5d" style="margin: 0px; padding: 0px; display: inline;">
<div><a href="http://www.youtube.com/watch?v=zQybOsM-7Qw" target="_new"><img style="border-style: none" src="http://www.leehopkins.com/commscafe/wp-content/uploads/2009/10/video3c30fe75bda11.jpg" alt="" /></a></div>
</div>
</div>
<p><a name="onslaught"><strong>Dove: </strong></a>The second Dove commercial that was targeted specifically at ‘moms who blog’ and was, it is believed, a resounding success:</p>
<div id="scid:5737277B-5D6D-4f48-ABFC-DD9C333F4C5D:8b1993ed-9066-4439-b903-5ead75236748" class="wlWriterEditableSmartContent" style="padding-bottom: 0px; margin: 0px; padding-left: 0px; padding-right: 0px; display: inline; float: none; padding-top: 0px">
<div id="f577d65b-3388-4f18-9a3c-5d576804fa38" style="margin: 0px; padding: 0px; display: inline;">
<div><a href="http://www.youtube.com/watch?v=Ei6JvK0W60I" target="_new"><img style="border-style: none" src="http://www.leehopkins.com/commscafe/wp-content/uploads/2009/10/videob7c3b93c757f1.jpg" alt="" /></a></div>
</div>
</div>
<p><a href="http://www.amazon.com/gp/product/0596802811?ie=UTF8&amp;tag=psychange-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=0596802811"><img src="4166iaPKDKL._SL160_.jpg" border="0" alt="" /></a><img style="border-bottom-style: none !important; border-right-style: none !important; margin: 0px; border-top-style: none !important; border-left-style: none !important" src="http://www.assoc-amazon.com/e/ir?t=psychange-20&amp;l=as2&amp;o=1&amp;a=0596802811" border="0" alt="" width="1" height="1" /></p>
<hr />
<div id="scid:0767317B-992E-4b12-91E0-4F059A8CECA8:3c782067-1727-478c-9cbb-f55c88e86f80" class="wlWriterEditableSmartContent" style="padding-bottom: 0px; margin: 0px; padding-left: 0px; padding-right: 0px; display: inline; float: none; padding-top: 0px"><span class="technoratitag">Technorati Tags: <a rel="tag" href="http://technorati.com/tags/allan+jenkins">allan jenkins</a>, <a rel="tag" href="http://technorati.com/tags/lee+hopkins">lee hopkins</a>, <a rel="tag" href="http://technorati.com/tags/twitter">twitter</a>, <a rel="tag" href="http://technorati.com/tags/%23karen26">#karen26</a>, <a rel="tag" href="http://technorati.com/tags/%23unkaren">#unkaren</a>, <a rel="tag" href="http://technorati.com/tags/dove">dove</a>, <a rel="tag" href="http://technorati.com/tags/denmark">denmark</a>, <a rel="tag" href="http://technorati.com/tags/simon+crisp">simon crisp</a>, <a rel="tag" href="http://technorati.com/tags/ibm">ibm</a>, <a rel="tag" href="http://technorati.com/tags/david+jones">david jones</a>, <a rel="tag" href="http://technorati.com/tags/mail">mail</a>, <a rel="tag" href="http://technorati.com/tags/qr+code">qr code</a>, <a rel="tag" href="http://technorati.com/tags/business+communication">business communication</a>, <a rel="tag" href="http://technorati.com/tags/adelaide+hills">adelaide hills</a>, <a rel="tag" href="http://technorati.com/tags/adelaide">adelaide</a></span></div>
]]></content:encoded>
			<wfw:commentRss>http://www.commscafe.net/2009/10/19/goc-002-on-sex-with-danish-blondes-twitter-and-qr-codes/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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<itunes:duration>29:23</itunes:duration>
		<itunes:subtitle>In this excitement-packed edition of Grumpy Old Communicators you will hear us wax lyrical about such diverse topics as:

	Karen, her baby August, and the scandal ...</itunes:subtitle>
		<itunes:summary>In this excitement-packed edition of Grumpy Old Communicators you will hear us wax lyrical about such diverse topics as:

	Karen, her baby August, and the scandal shersquo;s created (and if you want to know where the idea for Karen came from, check out Australiarsquo;s far less raunchy but equally seductive young lady who is looking for her Mr Right and only has his misplaced jacket to go on; the video is below, as is a link to some thoughts by a superb Aussie media commentator -- and no, thatrsquo;s not Lee, itrsquo;s Tim!)
	Twitter follower numbers and a reference to the superb The Twitter Book by Tim Orsquo;Reilly and Sarah Milstein
	Simon Crisp and IBM's new division
	David Jones and his truly excellent MAIL process for social media engagement
	QR codes, the Three Minds blog and Allanrsquo;s B+B website

All in all, 29 minutes and 22 seconds of disarmingly direct conversation over a shocking Skype line that makes you wonder if your two intrepid communicators were actually alive at the time, or were communicating via telepathy, a Ouija board and a plump and quite harmless 50-something-year-old landlady by the name of Mrs Scoggins who dabbles in the occult and thinks shersquo;s a channel for lsquo;those on the other sidersquo;.

You can, of course, download the conversation right now to your audiophonic weapon of choice. Equally, and probably more preferably, you can in addition subscribe to this podcast in iTunes, by copying this here subscribing link and then pasting it into the box that pops up when you click on the lsquo;Subscribe to Podcasthellip;rsquo; link under the lsquo;Advancedrsquo; toolbar option (see the image below).



A screenshot of how to subscribe to our podcast manually in iTunes.

**************

Videos

Karen: The Karen in Denmark video on YouTube





Hitler: The extremely funny (if you like that sort of thing) video of Hitler remonstrating with some colleagues about a long-forgotten night out in Copenhagen and a blonde he picked up at a bar.





Witchery: The lsquo;man in the jacketrsquo; video that got all of Australia talking, a lot of Aussie men wishing they had lost their jacket, and then a lot of media people in Australia swearing [and here, here and here]:





Dove: The second Dove commercial that was targeted specifically at lsquo;moms who blogrsquo; and was, it is believed, a resounding success:








Technorati Tags: allan jenkins, lee hopkins, twitter, #karen26, #unkaren, dove, denmark, simon crisp, ibm, david jones, mail, qr code, business communication, adelaide hills, adelaide</itunes:summary>
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		<itunes:author>lee@leehopkins.com</itunes:author>
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